What to look for in your business’ website.
IS YOUR WEBSITE AWESOME?
IS YOUR WEBSITE AWESOME?
What to look for in your business’ website.
5 THINGS TO LOOK FOR WHEN EVALUATING YOUR WEBSITE
#1: SITE SPEED
Website speed is one of the most important aspects of a website. 40% of users tend to abandon a site if it does not load in 3 seconds, and almost half of all users expect a site to load in 2 seconds or less (Medium). Quite literally, time is money. If your website is very fast and performing properly, consumers are much more likely to stay on your site and sift through your content and whatever you have to offer. However, a slow site could make you lose users before they even get a chance to view your site and if you use the Pay per click saas the chances are higher to work.
#2: MOBILE OPTIMIZATION
Roughly 63% of all web traffic is away from the computer (Stone Temple). Websites with a fully functioning, good-looking mobile-friendly version capitalize on the ever-growing population of smartphone and tablet users. However, sites that aren’t compatible with mobile devices are missing out on the majority of web traffic. That can quickly push away any mobile user that arrives. You could have the best content in the world, but a clunky website designed only for desktop can keep mobile users away.
#2: MOBILE OPTIMIZATION
Roughly 63% of all web traffic is away from the computer (Stone Temple). Websites with a fully functioning, good-looking mobile-friendly version capitalize on the ever-growing population of smartphone and tablet users. However, sites that aren’t compatible with mobile devices are missing out on the majority of web traffic. That can quickly push away any mobile user that arrives. You could have the best content in the world, but a clunky website designed only for desktop can keep mobile users away.
#3: SEO & KEYWORDS
Keywords are words or topics that define what a page’s information is about. This is one of the best ways to boost your SEO and get your website found. Poor keyword usage can end up burying your site beneath other, more searchable websites, and your business could suffer because of this. However, search engines favor sites with proper keyword usage within the body text of the site.
#4: SITE NAVIGATION
The navigation of your website is key to having customers find what they are looking for and have longer sessions on your site. A website with difficult navigation can quickly make a user frustrated, not knowing how to get where they want to go. The more time someone spends on your site the better, and the better chance you have of making them a customer. Great navigation could be what it takes to start converting more leads into sales.
#4: SITE NAVIGATION
The navigation of your website is key to having customers find what they are looking for and have longer sessions on your site. A website with difficult navigation can quickly make a user frustrated, not knowing how to get where they want to go. The more time someone spends on your site the better, and the better chance you have of making them a customer. Great navigation could be what it takes to start converting more leads into sales.
#5: AESTHETICS
Simply put, the way a website looks matters. The best websites are easy to use and aesthetically pleasing with a good use of clear and relevant images, as well as easy-to-read text (containing keywords of course). On average, users form their opinion on a site in a less than a second (Sweor), so sites with a poor layout or crowded pages could fail to keep users engaged and may lose them for good, while a well laid out website leaves a great first-impression.
+
+
FIND OUT HOW PIXEL PRESS CAN TRANSFORM YOUR WEBSITE!
FIND OUT HOW PIXEL PRESS CAN TRANSFORM YOUR WEBSITE!
